Latest Research
Our mission is to improve democracy by making public opinion insights more accessible. We often release public poll results so insights are available to anyone with an interest in regions, issues, causes or candidates. Below are highlights of our most recent learnings and analyses.
Netroots Nation: Get Beta access to our new product
Progressive organizations and Democratic campaigns are going to spend a couple hundred million dollars on research this cycle. Most of the insights from all of that spending will only ever be seen by a few people in the first place, and will basically get thrown away...
‘F— You, Pay Me’: American Women on Fear, Freedom, and Feminism
A recent poll from Change Research, released two years after the Supreme Court's Dobbs decision leaked to the press, shows that women feel less valued than men and feel that their rights are slipping away. But the differences in how men and women see women in the...
Oklahoma Voters Disapprove of Ryan Walters, Demand Action Toward Impeachment
To: Interested Parties From: Betsy App, Change Research Date: March 20, 2024 Re: Oklahoma Voters Disapprove of Ryan Walters, Demand Action Toward Impeachment Change Research, a national research firm that has conducted more than 3,000 polls of over 3 million people...
Black History Month: Black Voters in their Own Words
As we commemorate Black History Month, it's imperative to address not just the storied past but also the lived realities and the hopes and frustrations of Black Americans today. With President Joe Biden seeing some erosion in his support among Black voters, Change...
Communicating about the “Bad Vibes” Economy
Why we did this research Change Research polled 1,534 registered voters nationwide from February 6-8, 2024 to gauge public opinion on the state of the economy today. We sought to disentangle bad trends from bad vibes and to assess voters’ economic priorities and...
In Her Political Era: Taylor Swift’s Persuasion Effect
The Change Research Swifties believe that Taylor Swift’s endorsement of Biden this year is not an if, but a when. If the CR Swifties are right, what does that mean? What would an effective endorsement look like, and what impact does that stand to make? In the weeks...
Young Voters Media Consumption & Political Engagement
Change Research, led by a team of Gen Z and Millennial pollsters, conducted a poll of 1,033 voters between the ages of 18 to 34, from August 25-September 1, 2023. The modeled margin of error for this survey is +/- 3.4%. The report highlights findings from the poll...
Young Voters on Joe Biden vs Donald Trump
Change Research, led by a team of Gen Z and Millennial pollsters, conducted a poll of 1,033 voters between the ages of 18 to 34, from August 25-September 1, 2023. The modeled margin of error for this survey is +/- 3.4%. While Joe Biden may have lower favorability and...
Young Women Are More Liberal Than Young Men
Change Research, led by a team of Gen Z and Millennial pollsters, conducted a poll of 1,033 voters between the ages of 18 to 34, from August 25-September 1, 2023. The modeled margin of error for this survey is +/- 3.4%. This analysis also pulls from a representative...
Poll: Young Voters Facing Tough Economic Reality
Change Research, led by a project team of Gen Z and Millennial pollsters, conducted a poll of 1,033 voters between the ages of 18 to 34, from August 25-September 1, 2023. Our survey found that young voters, regardless of educational attainment, are experiencing...