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2020 Presidential Vote Modeling Projections
Prior to the 2020 Presidential election, Change Research released our modeled 2020 Presidential vote estimates by state. The model had a statewide average error of 3.59 points, more accurate than poll-based models from The Economist and FiveThirtyEight. This...
Trump’s Taxes: October 22nd-25th, 2020
Change Research poll: October 22nd-25th, 2020; likely voters in the battleground states of Arizona, Colorado, Florida, Georgia, Iowa, Kansas, Maine, Michigan, Minnesota, Missouri, Montana, Nevada, New Hampshire, North Carolina, Ohio, Oregon, Pennsylvania, South...
PollerCoaster 2020: Election News
Crooked Media/Change Research Poll of National Likely Voters: October 23-24, 2020Key Insights Biden leads 51-43. 57% say they’ve already voted. 5% of those who haven’t voted -- 2% of the entire electorate -- are undecided. Voters are incredibly tuned in to news about...
The record speaks for itself
More than just numbers, Change Research gives you insight using patent-pending polling methodology.



The only pollster showing Andrew Gillum leading in the Florida Democratic gubernatorial primary
The only pollster showing Lori Lightfoot ahead in the Chicago mayoral primary
More accurate than the New York Times in 2018 common polls
The only pollster showing Andrew Gillum leading in the Florida Democratic gubernatorial primary
The only pollster showing Lori Lightfoot ahead in the Chicago mayoral primary
More accurate than the New York Times in 2018 common polls
Why Change Research?
Voters have changed. It’s time polling strategy did too.

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Candidate Feature
Lauren Underwood, U.S. Rep in IL-14
Lauren Underwood was a registered nurse and career public servant at the Department of Health and Human Services until she pulled off an upset against a 4-term Congressman. Change Research polling helped her campaign:
- Identify issues that mattered most to undecided voters and the counties with the greatest number of undecided voters
- Quickly concentrate efforts in the final weeks of the campaign
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Change Research works with forward-thinking organizations nationwide.




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