Fast, accurate, and affordable
The next generation of political polling, opinion research, and voter targeting
We could do so much more with Change Research, which made it possible for us to achieve more, because we had better and more precise information.
– Julie Stauch, Campaign Manager
Powered by Dynamic Online Sampling & supercharged by AI.
Our groundbreaking methodology, Dynamic Online Sampling, meets respondents where they are—online—and delivers a truly representative sample of voters. We use AI to draw insights from over 250 million public opinion data points.
Get winning insights from expert analysts
Unpack the why behind the data
Get accurate polling at our most affordable prices
Magnify AI Modeling
Target the right voters to win
You’re in good company
Change Research works with forward-thinking organizations nationwide.
Why Change Research?
Maximize your budget.
It’s this simple – the more data you have, the better you understand voters, the sharper your strategy. Get more insights, make better decisions and stay ahead of the competition.
Experience to help you win.
We’ve surveyed 3 million voters across all 50 states. In 2022, we helped flip the Pennsylvania State House, protect the Democratic majority in the New Mexico State House, and reelect 10 Members of Congress.
A record you can trust.
In 2020, Change Research’s data was uniquely accurate across the country, from polling in the battleground to down-ballot races. We are deeply committed to transparency and perfecting our methods. After every cycle, we release a full accuracy report.