Latest Updates

Change Research Poll: September 29-October 2, 2020 Key TakeawaysA new survey of 2185 voters in six crucial swing states indicates that Joe Biden is handily winning the battle for undecided voters. Tuesday’s presidential debate has been the key driver of these recent...

Our co-founder and CEO Mike Greenfield explains how Change Research sees the role of a pollster. “Wow, we’re ahead by four points?” the candidate said. “That’s great news. So what do we do now?” This was the first poll Change Research had ever run for a candidate for...

Change Research/ CNBC Poll: September 18-20, 2020 Key Takeaways Biden now leads by 9 points nationally (51% to 42%), and maintains his advantage across six battleground states.  This survey entered the field on Friday evening as voters were informed of the death of...

How forward-thinking campaigns can outsmart their opponents in the final weeks of this cycle.  Advice and strategies that you still have time to execute. We’re taking a moment to share our analysis on ways forward-thinking campaigns can outsmart their opponents in the...

Change Research/ CNBC Poll: September 4-6, 2020 Key Takeaways Biden leads by 6 points nationally (49 Biden to 43 Trump) and in every battleground state (+4 in Arizona, +3 in Florida, +6 in Michigan, +2 in North Carolina, +4 in Pennsylvania, +6 in Wisconsin) Of those...

Change Research/ CNBC Poll: August 21-23, 2020 Key Takeaways Biden leads 51% to 43% nationally and 49% to 46% in the battleground, including a lead in all 6 states (Arizona, Florida, Michigan, North Carolina, Pennsylvania, Wisconsin.   In the battleground, serious...

Change Research/ CNBC Poll: June 26-28, 2020Key TakeawaysBiden leads Trump 49 to 41 among likely voters nationally, and he leads by 6 points in the battleground (50 to 44), up 3 points over the last two weeks. For the first time since early April a majority say that...

Change Research/ CNBC Poll: June 12-14, 2020Key TakeawaysBiden is increasing his lead over Trump, and now leads by 10 points nationally and by 3 points in the battleground, including leading in each of the six battleground states. Majorities disapprove of Trump job...

To: Michigan Liberation and the Wayne County For the People CoalitionFrom: Change ResearchDate: May 29, 2020Re: Wayne County MI County Prosecutor RaceKey FindingsChange Research conducted a poll of 816 registered likely 2020 Democratic primary voters in Wayne County,...

CNBC/Change Research Poll in Arizona, Florida, Michigan, North Carolina, Pennsylvania, and Wisconsin: May 29-31, 2020Key TakeawaysBiden is leading by 7 points nationally, and now leads across the 6-state battleground.63% of battleground voters and 69% nationally...

Change Research poll of 4,116 registered likely voters in 8 Senate swing states (AZ, CO, GA, IA, ME, MT, NC, SC) and 1,110 registered likely voters in 42 frontline congressional districtsVoters support the HEROES ActIn all 8 Senate battleground states, the majority of...