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Change Research 2022 Accuracy Report

Change Research 2022 Accuracy Report

Introduction In 2022, Change Research celebrated our fifth birthday and went on to help hundreds of campaigns and organizations score big wins for their campaigns and issues in November. Our team conducted over 550 polls, surveying over one million people in support...

Overall Findings From Messaging Research on Reimagining Public Safety

Overall Findings From Messaging Research on Reimagining Public Safety

Change Research and HIT Strategies conducted a four-stage research project from September, 2021 through March, 2022 to gauge public opinion on policy proposals to reimagine public safety. The following memo outlines the researcher’s findings and recommendations for...

Teen Vogue & Change Research Midterm Vibe Check

Teen Vogue & Change Research Midterm Vibe Check

On behalf of Teen Vogue, Change Research surveyed 1,173 registered voters under the age of 35 to understand how this ascendant voting bloc is thinking about the upcoming election and the issues facing the country. This survey is the second in a series of national...

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More than just numbers, Change Research gives you insight using patent-pending polling methodology.

The only pollster showing Andrew Gillum leading in the Florida Democratic gubernatorial primary

The only pollster showing Lori Lightfoot ahead in the Chicago mayoral primary

More accurate than the New York Times in 2018 common polls

The only pollster showing Andrew Gillum leading in the Florida Democratic gubernatorial primary

The only pollster showing Lori Lightfoot ahead in the Chicago mayoral primary

More accurate than the New York Times in 2018 common polls

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Voters have changed. It’s time polling strategy did too.

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Candidate Feature

Lauren Underwood, U.S. Rep in IL-14

Lauren Underwood was a registered nurse and career public servant at the Department of Health and Human Services until she pulled off an upset against a 4-term Congressman. Change Research polling helped her campaign:

  • Identify issues that mattered most to undecided voters and the counties with the greatest number of undecided voters
  • Quickly concentrate efforts in the final weeks of the campaign

Read More Success Stories

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